I help food & drink brands break into the UK with impact. I know the buyers, the pitch decks that land, and the rhythm of FMCG sales. My sweet spot is challenger brands — from listings to launches and everything in between. If you’ve got a great product, I’ll get it on shelves and in hearts.
Proud work:
- Go-To-Market specialist: Led the go-to-market strategy in Spain & France, securing strategic partnerships, driving sales to become a leading player in the hospitality tech space.
- Sales: Developed regional sales strategy and led a commercial team.
Brands: Uber, Deliveroo, Mediacore, Blanc Design, Cloud Kitchen, Shipday
Pitch:
Business Development & Expansion expert with 15+ years of experience in SaaS, tech, and delivery platforms. Expert in go-to-market strategies, B2B partnerships, and scaling new business models across Europe. Formerly at Deliveroo, Uber, and SaaS solutions, combining strategic vision with a hands-on, growth-driven approach.
💼 Sales🧭 Strategic Thinking🤝 Partnership Development🧠 Consulting & Advisory Expertise